How to apply a festive signature – Exclaimer Knowledge Base

Scenario

You wish to add holiday-themed content to your email signatures, and apply those signatures only during holiday periods. For example, sending signatures with a Christmas banner during December, Eid greetings on festival days, or Pride coloring during June.

Resolution

To send seasonal content in your signature, you can customise how signatures are sent in the following ways:

Applying a Date/Time trigger to the signature rules.
Using Server-Side Advanced Rules to attach the signature when trigger text is detected.
To send both your usual signatures and extra holiday content, adding a limited-time Campaign to your emails.

Select an option below to view the related instructions:

Using Date/Time rules to send your signature on certain dates

To create and apply a holiday signature:

Log in to your Exclaimer account and select Signatures from the menu sidebar.
If you are creating a new signature, select Create Signature. If you are modifying an existing signature, find your signature and select Edit.

NOTE: When creating a new signature, you can use a blank signature canvas, start with a table, or select a customizable template from our collection. Make your choice when prompted to proceed to the Signature Designer.

_{Select either Create Signature or Edit to add content to a template.}
Add your holiday content to the signature by dragging and dropping elements from the toolbox onto the canvas. For example, to add a banner image, drag the Banner element onto the canvas and upload or link to your banner. For more information, see our articles on using each of the signature elements in the Edit Signature Design section of this knowledge base.
Select Save Changes when you have finished designing your signature.
In the Save Complete window, select Edit Rules. This opens the Manage screen for the signature.

_{Select Edit Rules to go to the Manage screen.}
Select the Date/Time tab.

_{Select the Date/Time tab.}
Select the Apply date and time range checkbox.
In the Start Date/Time and End Date/Time fields, enter your dates and times or select the calendar icon to open the calendar picker. These dates are when your signature will be applied.

_{The Start Date/Time and End Date/Time fields are enabled when you select the Apply date and time range checkbox.}
For users on the Exclaimer Pro plan, you can apply a more detailed set of date and time conditions using the Advanced Date range feature. Select Add Advanced Date range to add conditions for applying your signature. For more information on using Advanced conditions, see Signature Date/Time.

NOTE: The Advanced Date range feature is only available on Pro plans. For more information, see Exclaimer pricing plans.

_{The Advanced Date Range window showing an example of advanced conditions.}
[Optional] Complete the signature rules configuration to include any Senders, Exceptions, Recipients, or Date/Time rules you wish to apply.
Select the Enable tab.
Select the Apply to emails from all devices, including Mobiles checkbox to enable the signature for Server-Side deployment, and/or select the See before you send in Outlook (Windows, Web and Mac OS) and Apple Mail (Microsoft) or See before you send in Gmail (Google) checkbox to enable the signature for Client-Side deployment. For more information, see our resources on enabling signatures for Google Workspace subscriptions, or enabling signatures for Microsoft subscriptions.

WARNING! A signature cannot be used until it is enabled for at least one type of deployment.
Select Save Changes to save your configuration.
Return to the list of signatures by selecting Signatures from the menu sidebar, then select the Re-order tab. If your signature is within a folder, first open the folder.

NOTE: Users with the Editor role can only use the Re-order feature within folders that they have been granted access to. For More information on roles and permissions, see User Management.

_{Select the Re-order tab.}
Drag and drop your holiday signature to the top of the list.
Select Save Changes. Your holiday signature will now be applied on your selected dates.

Using Advanced Rules (Server-Side only) to send your signature if certain text is found in your email

To create and apply a holiday signature:

NOTE: This solution is available to users on Standard and Pro plans only. For more information, see Exclaimer pricing plans.

Log in to your Exclaimer account and select Signatures from the menu sidebar.
If you are creating a new signature, select Create Signature. If you are modifying an existing signature, find your signature and select Edit.

NOTE: When creating a new signature, you can use a blank signature canvas, start with a table, or select a customizable template from our collection. Make your choice when prompted to proceed to the Signature Designer.

_{Select either Create Signature or Edit to add content to a template.}
Add your holiday content to the signature by dragging and dropping elements from the toolbox onto the canvas. For example, to add a banner image, drag the Banner element onto the canvas and upload or link to your banner. For more information, see our articles on using each of the signature elements in the Edit Signature Design section of this knowledge base.
Select Save Changes when you have finished designing your signature.
In the Save Complete window, select Edit Rules. This opens the Manage screen for the signature.

_{Select Edit Rules to go to the Manage screen.}
Select the Advanced Rules tab.

_{Select the Advanced Rules tab.}
Select the Only add this signature if the email subject contains checkbox.
Enter your trigger text in the This Text entry field. When you send an email during the holiday period, enter this text in the email subject line to trigger Exclaimer to attach the holiday signature.

_{The This Text entry field is enabled once you select the checkbox.}
[Optional] Select the Remove this text from subject checkbox to trigger Exclaimer to remove the trigger text from the email subject line during processing.
[Optional] Complete the signature rules configuration to include any Senders, Exceptions, Recipients, or Date/Time rules you wish to apply.
Select the Enable tab.
Select the Apply to emails from all devices, including Mobiles checkbox to enable the signature for Server-Side configuration.
Select Save Changes to save your configuration.
Return to the list of signatures by selecting Signatures from the menu sidebar, then select the Re-order tab. If your signature is within a folder, first open the folder.

NOTE: Users with the Editor role can only use the Re-order feature within folders that they have been granted access to. For More information on roles and permissions, see User Management.

_{Select the Re-order tab.}
Drag and drop your holiday signature to the top of the list.
Select Save Changes. Your holiday signature will now be applied when you enter your holiday trigger text in the email subject.

Creating and applying a Campaign

Campaigns are banner images that are added to the end of a signature template. Your signatures are sent as normal, and the Campaign is applied as an extra only on the chosen dates.

NOTE: This solution is available to users on Standard and Pro plans only. For more information, see Exclaimer pricing plans.

To create and apply a holiday Campaign:

Log into your Exclaimer account and select Campaigns from the menu sidebar.
Select Create Campaign. This opens the New Campaign screen.

_{An example of entering data in a new Campaign.}
Select the Enable this Campaign checkbox.
In Campaign Name, enter a name for your Campaign.
Select Add Banner Image and choose your holiday banner image from your device.
[Optional] In Alt Text, add any text to display if the image cannot, or to describe the image on screen readers.
In Target URL, add a URL to connect to the image in a hyperlink.
Use the Start Date/Time and End Date/Time entry fields to enter your dates and times, or select the calendar icon to open the calendar picker. These are the dates on which your Campaign will be applied.
Select Save Changes. Your Campaign will now be applied during the selected dates.
[Optional] From the Campaigns screen, select the cogwheel icon to open the Advanced Options screen, where you can apply any Senders, Exceptions, Recipients, or Advanced Rules configurations. For more information, see How to configure and apply a Campaign.

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Scenario

Resolution